
Services
For years, I’ve worked at the intersection of UX research, design, and technology, helping businesses and organizations create intuitive, research-backed digital experiences. From user interviews to web development, I turn insights into action, making technology more accessible and effective.
With over two decades of experience in UX research, web design, and development, I specialize in creating user-centered digital experiences. My expertise spans usability testing, journey mapping, A/B testing, and website optimization, helping businesses and nonprofits build engaging, high-performing platforms.
UX Research & User-Centered Design
Understanding user needs is at the core of every great digital experience. Through usability testing, user interviews, and journey mapping, I uncover valuable insights that drive intuitive, user-friendly designs. By combining research with strategic decision-making, I help businesses reduce friction, improve engagement, and create seamless customer experiences.


Web Design & Development
A well-designed website is more than just aesthetics—it’s about functionality, accessibility, and user experience. I build end-to-end website solutions, from crafting engaging UI designs to developing robust platforms using HTML, CSS, WordPress, and Adobe Experience Manager. Whether for businesses or nonprofits, I create optimized, responsive, and user-friendly websites tailored to their audience.
Digital Strategy & Experience Optimization
A great digital experience isn’t just about how it looks—it’s about how it performs. I analyze user behavior, A/B test design solutions, and implement research-driven optimizations to improve engagement and conversions. By leveraging analytics and UX research, I help businesses align their digital presence with strategic goals, ensuring their platforms deliver measurable success.


Project Management & Planning
Collaboration is key to delivering exceptional digital experiences. I work closely with cross-functional teams, stakeholders, and decision-makers to translate research findings into actionable strategies. By leading UX initiatives and facilitating data-driven decision-making, I ensure that every project stays aligned with business objectives while prioritizing the needs of the user